Chelsea’s new Nike kits: five things to look for

New Chelsea/Nike is deal is good the wallet, bad for those who appreciate actual style.

Baseball sleeves, an off-brand color, a boring stripe - this US kit has it all.

Baseball sleeves, an off-brand color, a boring stripe – this US kit has it all. What can we expect from the forthcoming Chelsea designs?

I absolutely, utterly and comprehensively loathe Nike’s soccer design group. So last year, when a new 15 year, £60 million/year kit deal was signed between Nike and my beloved Chelsea FC … well, damn. I like that the Blues get all that cash, but I may not live long enough to see the deal end, which means I have bought my last new CFC strip.

Why do I hate Nike design? Because I have style. Read the whole story – with pictures! – over at The Rocky Mountain Blues blog.

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