Rush’s decision to license “Working Man” to a company that has declared war on American workers is one of the biggest betrayals of trust in Rock history.
Yesterday I offered up a brief post wondering what the folks at Walmart were thinking when they chose to use Rush’s iconic “Working Man” as the soundtrack for their ad on investing more money in American manufacturers. Rush, in case you don’t know them, is Canadian, and that struck me as a tad … ironic. Maybe for a follow-up they can do something with Alanis Morissette. Or a Chinese band, if they want to be especially heavy-handed.
Today it’s time to ask WTF Rush was thinking when it decided to sell out to one of the most egregiously anti-working man corporations on the planet.
First off, let’s get some perspective on the claim. The ad says that in the next 10 years they’re “pledging $250 billion to products purchased from American factories.” That’s a lot of money. However, this is a company with 2013 revenues of nearly $470 billion, so the ad shouldn’t be construed as a commitment to go all-in on the American worker. Continue reading